Solution design and technical architecture consulting for ESMT Berlin Business School

ESMT Berlin is the highest-ranked business school in Germany and Top 10 in Europe. Founded by 25 leading global companies, ESMT offers master’s, MBA, and PhD programs, as well as executive education on its campus in Berlin, in locations around the world, online, and in online blended format.

Focusing on leadership, innovation, and analytics, its diverse faculty publishes outstanding research in top academic journals.

Project overview


ESMT was looking for a reliable and robust solution, to serve as Student Information System, to manage and automate processes under Degree Programs, which counts approximately up to 400 students. Solution will be touching core processes under Program Management, considered as key functionality, and consequently Student Services and Career Service processes.

HEDA Application, based on Salesforce platform, became a solution of choice, which served following major project objectives:

– Manage and streamline student and program related information and serve as a single source of truth with 360 degree view of data.
– Simplify and automate daily operational and administrative tasks, activities and routine.
– Create easy to use, navigate and learn User Experience.
– Establish a collaborative environment between departments, colleagues and students, by means of Chatter and Community Cloud functionality.
– Seamless integration with other 3rd party legacy platforms and tools used by ESMT.
– In-depth Reporting and Analytics
– Fully Mobile 

Nubessom Consulting worked closely with ESMT working group to prepare solution architectural landscape and project structure for successful implementation.


Several major project blocks and stages have been identified from the perspective of the following process owners: Staff (e.g. program manager, student services manager, program director etc ); Faculty (ESMT faculty member or a freelance instructor) and Student.

Project Blocks: 

– Student Core Data
– Academic Records
– Course Registration
– Curriculum & Scheduling
– Search & Reporting
– Interaction/Communication
– Case Management
– Relations
– Financial Records 

Project Phases: 

Phase 1: Basic setup, Course Registration, Curriculum 

Phase 2 : Academic Records and Scheduling

Phase 3 : Enrollment and Student Portal (besed on Community/Experience Cloud) 

Phase 4 : Case and Financial Records Management

Business value


decrease in employee time to process an applicant

Salesforce solutions we used


Academic Records with custom
Grade calculation methodology

Course Scheduling Management

Customer process for Application
and Appeal management


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