Sales Cloud implementation for the real estate industry

The challenge

MJ Developers, which invests in and builds premium smart cities in emerging markets with a focus on Uzbekistan, needed sales process automation and stock management for residential and commercial property, close tracking from lead generation to contract and payment, and better agent productivity.

Our solution

We implemented and customised Sales Cloud with one-click sales offer and booking document generation, web-to-lead capture, criteria-based lead-to-deal conversion with ratio tracking, custom property pricing logic, booking and pre-defined discount mechanisms, booking approvals and notifications, stock availability tracking by deal stage, historical data cleanup, and granular access rights by hierarchy level.

Impact

• Sales and lead processes automated end to end
• Live stock updates driven by sales stages
• Project-based pricing and discount methodology
• In-depth sales deal reporting and analytics