Salesforce-Powered Digital Transformation in Azerbaijan: Nubessom at INMerge 2025
Nubessom is proud to join this year's INMerge Innovation Summit as a Silver Sponsor, alongside Salesforce, the world's #1 CRM platform. Together, we are bringing Salesforce's global innovation to Baku — offering regional businesses a clear path to smarter, more connected customer relationships.
INMerge gathers thought leaders, technology pioneers and business decision-makers from Azerbaijan, Türkiye, Kazakhstan, Georgia, MENA and Eastern Europe. It is more than a summit — it is a launchpad for collaboration, innovation and economic growth.
A decade of partnership with Azerbaijan
Since 2013 we have worked with companies across Azerbaijan, helping them modernise their systems, transform customer engagement and scale with confidence using the power of Salesforce. As the official Salesforce reseller in the region, we bring global technology into local contexts — from public sector institutions to fast-scaling enterprises.
Leading the AI & Data Stage
Nubessom organises and leads the AI & Data Stage at INMerge 2025. Headlining the programme is Conor Lawlor, Field CTO EGM at Salesforce, with the keynote "Becoming an Agentforce Company: The Journey to AI" — exploring how Agentforce enables people and AI agents to work better together, and the organisational readiness factors behind an AI-driven future.
InTalk Stage: real-world perspectives
On Day 1 (29 September) we host the InTalk Stage, a platform for real customer stories, moderated by Laura Goci, Solution Engineering Leader at Salesforce. Panelists include Vusala Isayeva, Director of CRM & Data Management at AZAL; Riad Salayev, CCO at Pasha Property; and Sabir Mardanov, Head of Data & AI at Azercell.
Visit us in the Expo Zone
- Live demonstrations of Salesforce solutions
- Case studies from successful projects across Azerbaijan
- Strategic consultations with our senior consultants
“At Nubessom, our mission has always been to connect global innovation with local needs. By leading the AI & Data Stage at INMerge 2025, we are not only showcasing Salesforce's latest technologies but also empowering businesses in Azerbaijan to take practical steps toward AI-driven transformation.”