Nubessom is proud to join this year’s INMerge Innovation Summit as a Silver Sponsor, alongside Salesforce, the world’s #1 CRM platform. Together, we are bringing Salesforce’s global innovation to Baku—offering regional businesses a clear path to smarter, more connected customer relationships. With over a decade of experience in Azerbaijan, we are excited to be part of the country’s largest platform for digital transformation.
INMerge is where bold ideas turn into real momentum. As one of the region’s most influential events, it gathers thought leaders, technology pioneers, and business decision-makers from Azerbaijan, Türkiye, Kazakhstan, Georgia, MENA, and Eastern Europe. It is more than a summit—it is a launchpad for collaboration, innovation, and economic growth. And this year’s theme is clear: driving change that matters, across sectors and across borders.
For Nubessom, this event is an opportunity to reconnect with a market we know deeply. Since 2013, we have worked with companies across Azerbaijan, helping them modernize their systems, transform customer engagement, and scale with confidence using the power of Salesforce.
Over the past decade, Nubessom has built a strong reputation as the official Salesforce reseller in the region, bringing global technology into local contexts. From public sector institutions to fast-scaling enterprises, we have delivered projects that improved efficiency, enabled smarter decision-making, and built stronger customer relationships.
Our focus remains the same today: delivering local impact powered by global tools.
This year, Nubessom will organize and lead the AI & Data Stage at INMerge 2025, reinforcing our role as a driving force behind digital transformation in the region. To headline the program, we have invited Conor Lawlor, Field CTO EGM at Salesforce, to deliver the keynote address.
With more than 30 years of IT experience, including 12+ years at Salesforce, Conor has guided organizations worldwide in turning digital strategies into scalable, impactful solutions. His keynote, “Becoming an Agentforce Company: The Journey to AI,” will explore how Salesforce’s Agentforce platform enables people and AI agents to work better together, outlining the practical steps and organizational readiness factors essential for building an AI-driven future.
Nubessom will also host the InTalk Stage on Day 1 of INMerge 2025 (29 September), offering a platform for real customer stories. The session will open with a short keynote and continue with a panel discussion moderated by Laura Goci, Solution Engineering Leader at Salesforce.
We have invited our clients to share their experiences and success stories with Salesforce solutions. Panelists include Vusala Isayeva, Director of CRM & Data Management at AZAL; Riad Salayev, CCO at Pasha Property; and Sabir Mardanov, Head of Data & AI at Azercell. Together, they will discuss how Salesforce solutions are transforming their organizations improving customer engagement, strengthening data-driven decision-making, and boosting operational efficiency. Their insights will highlight how digital transformation in Azerbaijan is already delivering measurable results and shaping the future of business in the region.
Alongside the conference program, Nubessom will welcome visitors at our dedicated booth in the Expo Zone, a space designed to showcase innovation in action. Here, attendees can see live demonstrations of Salesforce solutions, explore case studies from successful projects in Azerbaijan, and take part in strategic consultations with our experts.
The booth will serve as a hub for conversations about how global technologies can be tailored to meet local business needs, whether organizations are beginning their Salesforce journey or expanding existing capabilities.
Alongside the conference program, Nubessom will welcome visitors at our dedicated booth in the Expo Zone, a space designed to showcase innovation in action. Here, attendees can see live demonstrations of Salesforce solutions, explore case studies from successful projects in Azerbaijan, and take part in strategic consultations with our experts. The booth will serve as a hub for conversations about how global technologies can be tailored to meet local business needs, whether organizations are beginning their Salesforce journey or expanding existing capabilities.
INMerge 2025 will mark an important milestone in the digital transformation of Azerbaijan and the wider Caucasus region. With Salesforce’s global innovation, Nubessom’s local expertise, and the experiences of pioneering enterprises, the summit will provide clear direction for the next chapter of customer success and business growth.
Join us at INMerge 2025, 29–30 September at the Baku Convention Center.
Register today: https://inmerge.az
If you would like to connect directly with our team during the event, you can easily schedule a demo or meeting in advance through the link below:
